Villanova University "Espiritus Nova" Campaign Launch Video
This video launched Villanova University's campaign launch event to raise 1.3 billion dollars. We worked closely with Villanova's internal marketing and video team to profile the amazing work that happens everyday on campus. Filmed over 3 days, we hired a medium to large crew to elevate the cinematic look as well as the dynamic camera movement. This 2:3:5 version was created for the unique event screen Villanova used for their launch event. We also created a 16:9 version, :15 second cut downs for social and a :30 broadcast spot. The production budget for this was $135k and 175 agency hours.
Back to StudiosKnox College "Open"
One of our first pieces for Knox in the new brand. Our team wrote a spot that speaks to a prospective Knox student in an engaging way about all the unique things Knox has to offer. We hired a Knox student as our production assistant not only for the video production, but a separate photo production. This spot was filmed over 5 days in and around the campus with a small sized crew. There are no local production resources in Galesburg, Il so we brought everyone with us except our production assistant and their internal videographer. We created this long-form video as well as a :30 and :15 cutdown for broadcast. The production cost for this video was $140k and agency hours for concept and execution were 250.
Back to StudiosKnox "Venture Boldly" Campaign Launch
T&C established an advancement brand to ladder up to Knox's admissions brand and to coincide with Knox's capital campaign launch. Using stories that we mined during our discovery and on-going undergraduate work. Our team devised a campaign video strategy that included a teaser video, an on-campus event opener video, 8 alumni profile videos and this launch video. This particular video was produced with a small crew and a 5 day production on Knox's campus and the surrounding Galesburg area. The production budget for this piece was $87k and 125 agency hours to concept and execute.
Back to StudiosUniversity of Virginia "Energy"
This was the second brand anthem spot we did for UVA. There was no local crew due to their location but we have a great relationship with a crew based out of Virginia Beach (so local-ish). This was a medium sized crew filmed over 3 days on campus. The production budget was $150k and agency hours are estimated at 250-300.
Back to StudiosUniversity of Florida Welcome Center Video
Filmed over 5 days in the swamp (we were literally 10 feet from alligators), we captured an exciting slice of life of what it means to be a Gator. Production budget was $132k and agency hours were 155.
Back To StudiosThe Philadelphia Eagles "Everything and More"
We think it's relevant to include some examples of our professional sports work for a few reasons. One, it's exciting and gets the blood pumping. Two, we know how to talk to a committed fanbase that will smell inauthenticity from a mile away. For years we had the privilege of creating the season opening hype video for our favorite football team and labored tirelessly to ensure we got the tone right for the city. This spot was filmed over several days in the Philly region and utilized NFL footage. Through our connections at the team, we were able to suggest and secure Bradley Cooper for the VO and made arrangements to do his session while he was in London tracking Guardians of the Galaxy. In case you are wondering, he is very down to earth and extremely nice. One of our favorite social media comments of all time mentioned running through a wall after watching this spot so we think we hit the mark. This spot was 100k in production budget and 175 hours.
Back To StudiosThe Philadelphia Phillies "Citizens Bank Manifesto"
We are long time collaborators with the Phillies and each year we help them shape the marketing narrative for the season. This video was launched at the beginning of their 2024 post-season run and capped off the season slogan entitled "Our House Rules" which was all about how this park was special. We used the term "beloved" a lot when making this spot. The team and the place have a special place in the city's hearts, so we thought it would be a good idea to ask beloved Philadelphia news anchor Jim Gardner to be the voice of the spot. His tone and delivery completely matched the vibes we were going for and he was immediately called out in the social media comments. This was filmed over 3 days in the Philly area for 75k in production budget and 165 agency hours.
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